La Autoridad en
Música Mexicana

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Sea Mar Community Health Centers

Station(s): KKMO-AM
Community(ies) of License: TACOMA, WA
Reporting Period:  September 30, 2016 – October 1, 2017
No. of Full-time Employees:        5
Small Market Exemption:             No


The employment unit engaged in the following broad outreach initiatives in accordance with various elements of FCC Rule 73.2080(c)(2):

Participated in at least 4 job fairs by station personnel who have substantial responsibility in making hiring decisions.               

Hosted at least one job fair.

Co-sponsored at least one job fair with organizations in the business and professional community whose membership includes substantial participation by women and minorities.

On 10/14/16 from 8a-9a KKMO support and interviewed a group of 10 person from a “Mobil first home park” organized families visiting our Station demanding to be heard and share their struggle to avoid being evicted from their homes. The union of tenants and Barraza`s lawyer were present to support them.

Participated in at least 4 events sponsored by organizations representing groups present in the community interested in broadcast employment issues, including conventions, career days, workshops, and similar activities.

• Booths in events to reach out to listeners
-Fiestas Patrias in Seattle Center
-Festival Familiar: Evento to celebrate with families including music, raffles and food.
-Mexico en el Corazon: group of folklore dancers and Mariachi group

Established an internship program designed to assist members of the community to acquire skills needed for broadcast employment.

• Yohan Lara Volunteer helping to the morning show at El Rey 1360 with the news and graphic design for Facebook 6/2017 – 8/2017

Participated in job banks, internet programs, and other programs designed to promote outreach generally (i.e., that are not primarily directed to providing notification of specific job vacancies).      

Participated in scholarship programs designed to assist students interested in pursuing a career in broadcasting.               

Established training programs designed to enable station personnel to acquire skills that could qualify them for higher level positions.   

Established a mentoring program for station personnel.               

Participated in at least 4 events or programs sponsored by educational institutions relating to career opportunities in broadcasting.    

Sponsored at least 2 events in the community designed to inform and educate the public as to employment opportunities in broadcasting.  

Listed each upper-level category opening in a job bank or newsletter of media trade groups whose membership includes substantial participation of women and minorities.

• KKMO supported the American Cancer Society with airing 83 spots from 9/27/16 – 10/29/16 for “Making Strikes against Cancer” walk campaign.

Provided assistance to unaffiliated non-profit entities in maintaining web sites that provide counseling on the process of searching for broadcast employment and/or other career development assistance pertinent to broadcasting     

Provided training to management level personnel on methods of ensuring equal employment opportunity and prevent discrimination.

Provided training to personnel of unaffiliated non-profit organizations interested in broadcast employment opportunities that would enable them to better refer job candidates for broadcast positions.   

Participated in other activities designed by the station employment unit reasonably calculated to further the goal of disseminating information as to employment opportunities in broadcasting to job candidates who might otherwise be unaware of such opportunities.         

• Latinos Unidos. A community issues and public health program that operates each Saturday from 12:00 pm – 1:00 pm on KKMO-AM and KDNA La Voz del Campesino in Eastern Washington. This program is run by a combination of KKMO and Sea Mar staff (including our KKMO Production and Programming staff members). It discusses community issues, including education and career opportunities. Within this context, it disseminates information about careers in broadcasting to our listeners.

• Hablando con El Consulado (Consul of Mexico in Seattle). The Consul of Mexico has a program with KKMO-AM and KDNA La Coz del Campesino in Eastern Washington each week on Wednesday that our DJs (On Air Personalities) facilitate. Within these programs they discuss issues that pertain to the Consulate- obtaining Mexican identification, registration in schools, traveling internationally etc. Within this context, the Consul also discusses education and career opportunities available to Latinos in Washington State, including information about careers in broadcasting.